Early Stage VC Firm Roots Ventures Has Invested USD 2 million In D2C Brand DailyObjects


Global lifestyle direct-to-consumer (D2C) brand DailyObjects recently announced it has raised $2 million in funding from early-stage venture capital firm Roots Ventures. The Gurugram-based company said it plans to use the fresh funding for building a stronger design team and customer experiences.

Founded by Pankaj Garg and Saurav Adlakha, DailyObjects works with more than 500 craftsmen catering to the everyday requirements of more than 2 million customers and users globally. It offers over 5000 designer and customizable smartphone cases and laptop sleeves for over 100 models of global brands.

“As we look forward to scaling up the lifestyle products/accessories in India, we will be utilizing the incoming funding to strengthen the team that has constantly innovated ahead of the curve. We are delighted with the trust and faith that Roots Ventures showed in us and are focused on taking the brand to the next level,” cofounder and CEO Garg said.

Also, Read This: Bombay Shaving Company Has Raised Rs 50 crores From Gulf Islamic Investments

The company claims to have logged a 300% surge in 2022 and is hopeful to touch Rs 100 crore revenue run rate in the next 9-12 months.

“DailyObjects has built strong in-house end-to-end capabilities, allowing it to anticipate consumer trends and launch products faster than competitors. Scaling up while focusing on quality is something that is hard to achieve, and Daily Objects has not only been profitable in the journey but has become a go-to name for the youth. With multiple product offerings under a single umbrella and its expansion across the world, we believe in the excitement that DailyObjects has brought in the D2C space. We are excited to be a part of their journey,” said, Japan Vyas, Managing Partner, Roots Ventures.

Also, Read This: B2B Ecommerce Platform Moglix Bags USD 250 million In Its Series-F Funding Round At a Valuation of USD 2.6 billion



Please enter your comment!
Please enter your name here